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Identity authentication

Ensure your customers are real

Enabling real people and businesses to participate in the digital economy, securely and seamlessly

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Know your customers

Verify consumers in real time using biometric authentication, device insights and many other unique identity elements to ensure consumers are who they claim to be.

Complete more transactions

Authenticate more transactions friction-free to increase conversions, reduce abandonment rates and false declines — ensuring a seamless and secure consumer experience.

Minimize friction

Enable frictionless authentication for legitimate customers by verifying their identity behind the scenes, while effectively blocking bad actors.

Biometrics make it simple

Eliminate passwords and offer a simple and secure authentication experience with a consumer's preferred biometric — boosting engagement and loyalty.

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What makes us different

Behavioral biometrics can provide smoother user experience, while giving businesses a clearer path towards identity authentication.

Ting Van Osdol SVP, Mastercard Identity

Authentication solutions

Solutions

Creating a secure, seamless user experience in every interaction within the digital economy.

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Smart Authentication Platform

Leveraging rich data via EMV® 3-D Secure and Mastercard’s global network insights, we help issuers improve authentication decisioning in real-time.

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Biometric Authentication Service

Simple, scalable passwordless authentication delivers an optimal and secure experience at every UX touchpoint. 

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Digital Transaction Insights

Utilizing EMV 3DS data, we help close the information gap between merchants and issuers, so that more genuine transactions can be approved. 

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First Party Trust

Sharing enhanced data, issuers and merchants can accelerate approval rates, reduce cardholder confusion, simplify disputes, control costs — and more effectively spot first-party fraud.

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Mastercard Identity Check™

When merchants and issuers exchange 10X more data, passwordless authentication is enabled and customers will enjoy greater security and a consistent user-friendly digital payment experience.

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Smart Interface

Merchants, acquirers and third-party service providers can optimize acceptance, improve efficiency and reduce customer friction by accessing EMV 3DS data across payment brands.

Featured Resources

Explore other identity solutions

Identity is the foundation for trust in a thriving digital economy.

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Identity insights

Our global, real-time identity risk insights combat fraud, build trust and grow revenue without sacrificing customer experience.

Contact us

Let our authentication experts find the right solution for you.

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Mastercard Identity: Secure Authentication for Payments