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Case study

Emirates Skywards partnered with Mastercard Digital Labs

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Nancy Clark, Senior Head of Partnerships, and others discuss how Emirates Skywards partnered with Mastercard Digital Labs to transform its loyalty offering with a rapid innovation and prototyping sprint workshop. The Emirates Skywards team speaks to the value of Mastercard’s design thinking and loyalty expertise, including taking a complex consumer challenge from concept to an innovative solution, delivering a high-fidelity prototype app, pitch presentation and product video in just five days.

 

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